Versace Logo

The fashion house of Versace founded in 1978 by Gianni Versace, and are best known for luxury items and accessories. Gianni gained fame for his use of abstract materials, mixing leather with lace in his designs. He was a highly decorated designer, known throughout the world. In the world of fashion, he was credited as the first designer to blend rock and roll into fashion. There are rarely many fashion designers who influence the world of like Versace did, his designs changed the world of pop music, with many artists started dressing in his designs, such as Tina Turner, Elton John and Madonna.

The Versace Logo

Recognisable worldwide, the Medusa head is the epicentre of fashion, with the accessories of gold chains added by Versace since the founding of the House. Donatella designed the current logo starting that: “In mythology, Medusa can petrify people with a look, which is a good thing, I think. But the Medusa is a unique symbol; something strong. It’s about going all the way.”

Versace Medusa Logo

Many people argue about why the logo of Versace is of a Medusa head. Some suggest that while being children, Gianni and Donatella played in old ruins of a temple, where a medusa head was embodied in the floor. They wanted their clothes to be shocking and attractive, just like a Medusa. According to Versace, the colour of the logo is technically black on a white background, but the colours are frequently altered to suit the design schemes. In most modern Versace storefronts, the logo uses white lines on a gold background. The logo is frequently coloured in silver or gold when it is used as a metallic accent on watches, shoe buckles, handbags, clothing clasps, and jewellery.

Versace SEO

In 2019 in the United Kingdom, Versace still attracts hundreds of thousands of searches a month on Google. Here are some of the top search phrases used.

versace – 78,000
versace eros –  7,700
versace perfume – 6,100
versace belt – 5,400
versace bright crystal – 4,300
versace t shirt – 2,900
versace jeans – 2,800
versace sunglasses – 2,800
versace shoes – 2,200

  • 1978

    Fashion House Opens

    Gianni Versace opens the Versace Fashion House, starting with a Women’s collection.

  • 1980

    The Logo

    Versace introduces their marque featuring “Gianni Versace” as their logo

    1980

  • 1989

    Haute Couture

    Versace launches their first Haute Couture collection

  • 1992

    Elton John Designs

    The House continues their work for Elton John’s World tour, designing his costumes

    1992

  • 1993

    Logo Change

    Versace changes their logo to the now world famous logo of the Medusa head, that the house is recognised for to this day.

  • 1997

    Logo Change

    Versace changes their logo to a big bold print of “VERSACE”

    1997

  • 1997

    Logo Change

    Versace changes their logo to a big bold print of “VERSACE”

  • 1997

    Gianni Assassinated

    Gianni Versace is assassinated outside his home in Miami, his killer later that day commits suicide.

    1997

  • 1998

    Donatella Takes Over

    Donatella Versace takes over from her brother as the director of Versace.

  • 2008

    Logo Change

    The House of fashion of Versace ultimately changes their logo to the current one of a Medusa head with the writing underneath of “VERSACE”

    2008

Frequently Asked Questions

When font is used for the Versace Logo?

We believe it to be a custom design, but the typeface Radiant is strikingly similar.

Who founded Versace?

The company was founded in 1978 by Gianni Versace.

Why does Versace use a Medusa?

It is said that Gianni Versace chose Medusa as the logo because the mythical creature made people fall in love with her and they had no way back. He hoped his designs would have the same effect on people who wore his clothes and shoes. Donatella Versace said her brother’s reasoning for using Medusa’s head was “whoever falls in love with Medusa can’t flee from her.”

More From Branding & Design

Versace Logo

Versace Logo & Branding

Rolls Royce Logo

Rolls-Royce Logo & Branding

The North Face Logo Inspiration

More From The CGain Blog

Versace Logo

Versace Logo & Branding

Jewellers Mancheter

Local SEO Study - Manchester Jewellers

In the second of a series on Local SEO, we look at the Google…
Cottage Restaurant Blackpool

Local SEO Study - Blackpool Restaurants

/
In the first of what will be a series on Local SEO, we look at…